Losing a trademark battle can have devastating effects on your business.
Fighting to protect a trademark in court is also expensive and time-consuming.
The monetary cost is excruciating, the attention can be disastrous, and you could be forced to rework your entire marketing strategy.
Protecting your trademarks is a never-ending battle—but a lot of companies make it harder than it has to be or they fail to effectively monitor their trademarks, leaving themselves vulnerable. It doesn't have to be this way.