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It is not often all countries of the world are united in wanting the same thing, but all highly anticipate a vaccine for COVID-19. And finally, in mid-July 2020, we had some good news.   Results from a team at the University of Oxford show that its vaccine – co-developed with the…

As of mid July 2020 an estimated 13.1 million cases of COVID-19 have been confirmed worldwide, since the virus was first identified in Wuhan, China, in December 2019. The World Health Organization (WHO) declared the outbreak a Public Health Emergency of International Concern on 3…

Running analysis on trademark activity in the European Union over the last decade, from 2010 to 2019, reveals that the market appears extremely healthy. The volume of new applications is growing steadily and at a relatively rapid rate. 

Did you know that you may have been catfished? According to Oxford Languages the definition of the verb to catfish is “to lure (someone) into a relationship by means of a fictional online persona”. The act of catfishing is commonly associated with social media profiles, such as F…

“What’s in a name? That which we call a rose by any other name would smell as sweet”. This profound quotation from the tragedy ‘Romeo and Juliet’ by English playwright William Shakespeare suggests that names themselves do not hold worth nor meaning - they simply act as labels to …

On the issue of bad faith trademarks in the European Union, Advocate-General Sharpston, in her Opinion in Chocoladefabriken Lindt & Sprüngl v OHIM  stated:

Do you know the difference between diversity and inclusion? They are often mentioned together and maybe that’s the reason they are often mistakenly presumed to be the same thing -  but they are actually two very different things!

The Pharmaceutical industry has undoubtedly changed our world for the better. Pharma industry research and development (R&D) has saved millions of lives and increased the life expectancy of us all. It is difficult to articulately set out the incredible difference modern medicines…

In March 2020, news broke that Nike had sold the worldwide famous trademark RF, the initials of tennis superstar Roger Federer to Tenro AG, a company directly controlled by the Swiss champion that manages the portfolio of IP assets attributable to him.  

Aspirin, Elevator, Pilates, Hoover, Jacuzzi, Frisbee. Once upon a time, these were all just trademarks, but then they became a product name in everyday language. No one says they "vacuum-cleaned" the lounge or that they threw a "flying disc" in the park anymore! For some territor…